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§ Product

Shopify Operations Workflow Automation

An integrated operations-workflow layer — Shopify Flow for the standard triggers, custom orchestration where Flow's limits run out, and the cross-workflow coordination that the point-app stack misses.

Engagement
6–10 week build · ongoing operation
Built for
Shopify operators · DTC ops leads · Fulfillment teams
§ Problem

Shopify operators run a stack of point apps for cart recovery, fulfillment routing, refund workflows, and inventory rebalancing — each app handles its own piece, none of them see the bigger operational picture.

What this is

A workflow-automation engagement for Shopify operators where the operations layer is the lever. Three components:

  • Audit. Map of current workflows (Shopify Flow, installed apps, manual processes), with friction-and-gap identification.
  • Build. Custom workflows where the stack has gaps. Native Shopify Flow where Flow is sufficient; custom orchestration where Flow's limits run out.
  • Integration. Workflows wired into the existing app stack rather than replacing it. Operator UI consistent with Shopify Admin.

How it's built

Shopify Flow as the default. Custom orchestration in Python / TypeScript with webhook-driven state machines for the multi-step workflows. Integration with the operator's existing app stack via Shopify's standard API patterns.

What you get

  • The workflow audit document.
  • Custom workflows built where the stack has gaps.
  • Operator UI for workflow monitoring and override.
  • Documentation of which workflows are native (Flow / apps) vs. custom.
  • Ongoing iteration as new workflows are identified.
§ How we engage

Engagement is shape, not list.

Length and price are functions of the data and the destination. The shape below is the typical engagement.

Length
6–10 week build · ongoing operation

Scoped during the discovery call against the actual data and the operation it integrates with.

Lead
Bogdan

Principal engineer. Architecture and most code ships through one keyboard.

Cadence
Async, weekly

Written updates between, calls when the decision needs the room.

Bar
Production

Async correctness, capacity under burst, observability at every boundary.

§ Questions

What buyers ask about this one.

  • Why not just use Shopify Flow plus the standard app stack?

    Flow plus standard apps handles 80% of operations. The 20% that's not handled — cross-workflow coordination, custom logic that exceeds Flow's runtime, complex multi-step workflows that need state — is where this product lives. The engagement starts by auditing what's already working and building only what's missing.

  • What does 'custom orchestration where Flow runs out' actually mean?

    Concrete examples. Cart recovery that's customer-segment-aware (different timing and offer for cluster A vs. cluster B). Fulfillment routing that considers carrier rates, customer location, and inventory position across multiple warehouses simultaneously. Return-fraud detection on serial returners with custom business rules. Multi-store inventory rebalancing for portfolio operators.

  • How does this fit with our existing app stack?

    It composes rather than replaces. Where existing apps work, we keep them. Where the apps create gaps or duplicated workflows, we replace selectively. The audit phase identifies what to keep and what to consolidate.

  • What's the typical operations-cost impact?

    Per-engagement varies. Common findings: 15–35% reduction in operations-staff time on routine workflows, 5–15% reduction in cart-abandonment loss, 2–8% reduction in fulfillment-cost-per-order. The engagement scopes baseline measurement.

  • Pricing?

    Scoped to workflow complexity. Discovery call covers the audit scope.

§ The next step

If the deliverable matches the gap, the next step is one call.

We'll scope length and price against your data and the operation it integrates with. No retainer, no fishing.

Bogdan and team · async-first · OP—2026